When Canada's Finance Minister recently dodged the dreaded 'R' word, the same 'ol marketing debate raged: "Should I cut my marketing budget?" and "Should I move from brandsell to hardsell". Time to change the channel on that discussion.
Showing posts with label "age of persuasion" advertisers advertising. Show all posts
Showing posts with label "age of persuasion" advertisers advertising. Show all posts
17 July 2015
BULLSEYE: When the Going Gets Tough
When Canada's Finance Minister recently dodged the dreaded 'R' word, the same 'ol marketing debate raged: "Should I cut my marketing budget?" and "Should I move from brandsell to hardsell". Time to change the channel on that discussion.
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