Showing posts with label "age of persuasion" advertisers advertising. Show all posts
Showing posts with label "age of persuasion" advertisers advertising. Show all posts

17 July 2015

BULLSEYE: When the Going Gets Tough


When Canada's Finance Minister recently dodged the dreaded 'R' word, the same 'ol marketing debate raged:  "Should I cut my marketing budget?" and "Should I move from brandsell to hardsell".  Time to change the channel on that discussion.